Hard Rock International is inspiring fans to get together and feel alright with the launch of its latest merchandise line. The Bob Marley Signature Series: Edition 34 shirt and collectable pin, inspired by iconic reggae artist Bob Marley, support charity partner City of Hope. On Friday, Feb. 19th 2016, Hard Rock Cafe Denver will celebrate the launch with a special event, featuring a performance by Colorado reggae band Highline.
The free performance will begin at 10pm and guests are encouraged to attend in their best Bob Marley-inspired attire. In a nod to the late artist’s laid-back lifestyle, green Budweiser will be on tap, and a “Munchies Menu” will be available, including Frito pie and brownies.
Additionally, on February 19 only, guests will receive a gift with purchase of a Bob Marley Signature Series shirt. Purchase of the black unisex shirt will include a classic Hard Rock Cafe shot glass.
15% of sales from Hard Rock’s Bob Marley Signature Series products will benefit City of Hope, a leading research and treatment center for cancer, diabetes and other life-threatening diseases.
“The partnership between Hard Rock and City of Hope keeps my father’s legacy alive, while making a difference in the lives of people with serious illnesses,” said Bob Marley’s first-born daughter, Cedella Marley, CEO of the Bob Marley Group of Companies and designer of Hard Rock’s Bob Marley Signature Series shirt. “Our father spent his life encouraging people around the world to come together for the greater good, forget their troubles and be inspired, a spirit that is captured by this charitable effort.”
For more information, or to make reservation for the February 19 event, visit www.hardrock.com/cafes/denver.